The eCommerce landscape rapidly evolves with new technologies, tools, and platforms. But despite these advancements, there is one factor that still remains key for any website to succeed in the market – personalization. On-page personalization has become a critical aspect of digital marketing strategy today. It can help you increase your conversion rate and drive …

The Importance of On-Page personalization in eCommerce Read More »

Long-tail keywords are a vital part of your SEO strategy. They will help you attract traffic from search engines, increasing conversions and sales. But what exactly is a long-tail keyword? And how can you use them in your marketing strategy? This article will explain everything you need to know about long-tail keywords and how they …

What are Long-Tail Keywords? Read More »

Every second more than 15 new users join the main platforms to view different types of content for social networks. The average number of users in social media increased by 3.1% in the first quarter of 2021, exceeding 4,330 million users and with a year-on-year growth of 13.1% (Kemp, 2021, p.56). What influences this success? …

The Types Of Content For Social Networks That Contribute The Most To Your Brand Read More »

Advertising campaigns are an incredible resource to increase the reach of your company in cyberspace. Which is currently essential if you need an internet presence, position yourself and get prospects. In addition to improving the results of your company in the different digital media you use to send your customers information about your brand, products …

Advertising Campaigns: A Guide To Successful Digital Content Read More »

Hiring a blogger is like opening a box of chocolates. You never know what you’re going to get – unless you know the market rates for this kind of work. Businesses that aren’t familiar with how bloggers base their rates, and what each price-point delivers, could waste a lot of time trying to find someone …

How Much Should You Pay For A Blog Post? Read More »

Looking for evergreen content ideas? You are in the right place! Evergreen content slowly becomes a buzzword in the marketing world. We see that more and more people are starting to produce evergreen content to get long-lasting results. It takes an important part in our own content marketing strategy. We compiled the ultimate list of evergreen …

Evergreen Content Ideas – The Ultimate List Of 100 Ideas Read More »

The terms customer loyalty and customer trust may seem like they’re interchangeable, but they are different, and both take time to establish. Trust in a product, service or business is the precursor to any loyalty benefits that a business can gain. As businesses open across the country after remaining fully or partially closed due to the COVID-19 pandemic, many …

Key Strategies To Build And Monitor Customer Loyalty And Trust Read More »

By now you’re likely quite familiar with the basic techniques involved in guest posting, at least if you’ve read this blog for any length of time. I’ve even brought up some related techniques, like press release marketing. Now it’s time to bring up another: blogger outreach. Blogger Outreach: What’s the Difference? What is blogger outreach, and how …

Guest Posting vs Blogger Outreach: Is There A Difference? Read More »

Anyone can produce content. But content without a purpose is not effective. You need to consider the goals of your content marketing strategy. Ask yourself what you want your audience to do when they consume your content. Whatever that answer is, your content needs to be engaging if you want to accomplish those goals. What …

9 Tips To Create Highly Engaging Content Read More »