Social Media

aligning your content marketing with your sales funnel

Aligning Your Content Marketing with Your Sales Funnel

Content marketing is a powerful tool for attracting, engaging, and converting potential customers. However, to make the most of your content marketing efforts, it’s crucial to align your strategy with your sales funnel. By understanding the stages of the sales funnel and tailoring your content to meet the needs of your audience at each step, […]

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impact of social commerce

The Impact of Social Commerce on the E-commerce Landscape

The digital age has revolutionized the way we shop, communicate, and engage with brands. E-commerce has been at the forefront of this transformation. It offers consumers a convenient and efficient way to purchase products and services online. However, with the rise of social media platforms, a new phenomenon called social commerce has emerged. It merged

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TikTok SEO

TikTok SEO Basics

TikTok is a social media app that allows users to create and share short videos. The app, which Musical.ly developed initially, has since been purchased by ByteDance and re-branded as TikTok. It has over 1 billion monthly users, making it one of the most popular platforms on the internet. TikTok is known for its funny

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instagram logo

Increase Interactions On Instagram And Improve Your Account With These Tricks

Beyond the number of followers and the visits we receive on our Instagram profile, if your goal is to make it grow and evolve, you must bet on the ‘engagement’ you generate in your community. We are talking about all those interactions through ‘likes’, mentions, saved posts, ‘hashtags’ and endless options that this application offers

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girl with glasses and loudspeaker illustration

The Types Of Content For Social Networks That Contribute The Most To Your Brand

Every second more than 15 new users join the main platforms to view different types of content for social networks. The average number of users in social media increased by 3.1% in the first quarter of 2021, exceeding 4,330 million users and with a year-on-year growth of 13.1% (Kemp, 2021, p.56). What influences this success?

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