If you’re looking to improve your conversion rates, landing pages are a great way to do it. Landing pages help you direct users to specific content or services rather than having them bounce around your website. This allows you to target advertising better and increase conversions on your site. In this post, we’ll take a …
You’ve heard of UX, but how can you apply it to SEO? It’s not as hard as you might think. In fact, the fundamentals of UX in SEO can make it more effective and efficient. By following these six principles, you’ll be on your way to improving your search engine optimization: 1. Put It Where …
If you’re new to SEO, you may be wondering what exactly the “core web vitals” are. It’s an industry term for website performance indicators, and these elements can have a big impact on your SEO success. In this post, I’ll explain what they are and why they matter so much to SEOs. What are the …
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We have just a few months until the end of the year. And we’re seeing some SERP changes that will impact the rest of 2022 and beyond. Here are some of the biggest shifts that have happened so far, plus an outlook on what we can expect from Google in 2023. Featured snippet SERP layouts …
Voice search is a new addition to digital marketing. It’s not just about optimizing for keywords anymore. People search with their voices differently than how they type, and if you don’t optimize your content for it, you’ll miss out on a huge opportunity to earn more customers. Voice search is more personal than text With …
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TikTok is a social media app that allows users to create and share short videos. The app, which Musical.ly developed initially, has since been purchased by ByteDance and re-branded as TikTok. It has over 1 billion monthly users, making it one of the most popular platforms on the internet. TikTok is known for its funny …
While enterprise SEO tools have become more sophisticated, the market is still full of options. Here’s a list of what we think are the best enterprise SEO tools on the market and how they can help you run an effective SEO campaign. Xovi Suite Xovi Suite (pronounced “zoo-vee”) is a powerful SEO tool for SEO …
SEO is a complicated and ever-evolving landscape. But if there’s one certain thing, it’s that SEO relies on self-promotion. Some might call this shameless self-promotion or even spamming, but I think it’s more like a snowball rolling downhill: the more momentum it gains, the bigger and more powerful it gets. It’s like a snowball rolling …
Why Self-Promotion Is the Most Important SEO Tool? Read More »
Writing and publishing blog posts is a great way to share your knowledge with the world, but it’s not necessarily the best way to get backlinks. If you want to gain more backlinks in less time, you need to think outside of the box — or in this case, outside of just writing another blog …
Accelerated Mobile Pages (AMP) is a Google-backed project that aims to provide mobile-optimized content that can load instantly everywhere. People visit the internet on their phones more often than on their laptops. So Google has prioritized making the mobile experience as fast and easy as possible—and AMP is one way of doing so. Google claims …
